Monday, 3 October 2016

Peak App?

There are so many apps to choose from. App stores are crowded along with our phone screens. We are even seeing apps advertising on TV my favourite is seeing Schwarzenger promoting the game app Mobile strike. Comscore recently released their 2016 mobile app report it confirms what we are all probably experiencing peak app downloads.


The only apps left to download seem to be mobile games 18-44 year old males tend to download 5 apps a month. Most users limit their apps to 4 screens on their phone with thumb reach the key reasons for app positioning. Generally app usage is becoming more concentrated users spend 9 out of 10 minutes with their top 5. The following are some of my favourite slides.






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