Well the new iPhone 5 is
officially a hit. Apple iPhone 5 pre-orders were sold out in one hour.
According to Apple press releases the iPhone 5 achieved
two million sales in 24 hours double the previous record of one million by the
iPhone 4S, surpassing the previous single day record
of 600,000 by iPhone 4. This is amazing as off a larger base the iPhone 5
has doubled pre-sales of the iPhone 4S which had increased sales 66% from the iPhone
4. I thought the growth rate slows down when you get bigger!
The iPhone 5 is a cultural phenomenon
around the world but you’ve got to love Australia, we always have to incorporate
some form of gambling around every main event. Those creative types at
Sportsbet.com.au were at it again taking bets on the length of the queue to buy
an Iphone5. The
favourite was a crowd of 500 outside of the George street store with
Sportsbet paying $3 for the win. They also got in on the action offering the
use of portable toilets for the punters and of the course the free advertising.
(I’ll include it here as well thought it was smart on their behalf)
For the punters out there and I
definitely do not condone gambling. Sportsbet
is currently taking bets on what will be the most popular app settled by the
app store on Monday the 24th of September. Youtube is the favourite
at $1.40, Facebook no. 2 paying $5. Please note that the new iPhone software automatically
deletes YouTube (Google and Apple bickering) so all users need to re-download
the app, Youtube is the clear favourite for a reason!
No surprise that Australia’s
most checked in facebook location is a Casino! Though I do like the other
themes of shopping, sports and the beach…
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Source: Facebook social landmarks
Jason
Disclosure: Decisive is long AAPL
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